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5 Ways to Disarm Fake News – with Alternative Media Literacy - “Is this source legit?” a friend of mine once asked about a news article I shared over social media. Being relatively active on social media, I too at times can get pretty feisty online when it comes to self-expression. The realm of social media can get real chaotic, real fast. Knowing who and what to […]
Is communication planning costly? - To minimize risk and avert crisis, you have to start with proper analysis and planning. Not having a strong plan could cost you far more losses than what you thought you just saved by skimping on planning.
What makes newsletters effective? - Newsletters are a staple when it comes to engaging your loyal following. The challenge with this particular medium is not just in capturing new subscribers – what’s equally crucial, if not more, is sustaining their trust in your brand through your articles. So, what entices people to keep paying attention?
Communication for startups - Embarking on a new business venture is rough and complex. It entails risk, forces you to move beyond your comfort zone and muster adrenaline-pumped entrepreneurial superpowers that you never knew you had. In this modern digital information era, moving your products and services along just won’t do. You need to develop and sustain meaningful relations […]